Business Planning

Disaster Recovery Vs Business Continuity – What Are The Differences?

disaster recovery vs business continuity

Disaster recovery vs business continuity: Which one is important? – The short answer is “Both.” It depends on the situation you are dealing with.

Most companies operate by assuming that their workplaces will maintain their consistent state with changing times. Hence, they try to find comfort in daily routines and rhythm of work. However, there are certain events when a business might face disruption.

Hence, businesses need to have a disaster recovery plan and a business continuity plan in place to ensure that the business recovers faster when it comes across a negative situation.

In this article, you will learn about disaster recovery and business continuity in general. However, the focus of the article will be on the differences between the two. Apart from those differences, we will also discuss the major similarities between them as well. In addition to this, we will, in brief, share with you how each of these works and how to implement them. Hence, to learn more, read on through to the end of the article.

Disaster Recovery Vs Business Continuity – What Are They?

If you want to prepare for disruptions in business, you will need to create various strategies and plans, following which you will be able to ensure that the core business functions are intact. This can help the business to come back faster from the uncertain negative consequences it just faced.

What Is Disaster Recovery?

Amazon Web Services defines disaster recovery as such –

“Disaster recovery is the process by which an organization anticipates and addresses technology-related disasters. The process of preparing for and recovering from any event that prevents a workload or system from fulfilling its business objectives in its primary deployed location, such as power outages, natural events, or security issues.

To measure the targets of disaster recovery, two factors are taken – Recovery Point Objectives (RPO) and Recovery Time Objectives (RTO). The failures for which companies make disaster recovery plans are mostly larger-scale disaster events. The plan includes various procedures and policies for the company so that it can recover quickly from the disaster by following them.

What Is Business Continuity?

According to the Business Continuity Institute,

Business continuity is about having a plan to deal with difficult situations so your organization can continue to function with as little disruption as possible. Whether it’s a business, public sector organization, or charity, you need to know how you can keep going under any circumstances.

You will need a business continuity plan, too, in case of a disaster situation. However, the continuity plan is to deal with the disaster situation so that the organization is able to continue its functioning with little to no disruption. 

However, you will need to understand here that a business continuity plan does not work at times of a large program or a disaster, which affects the company a lot. It also does not work when a large number of people are associated with a single plan. Hence, many big companies make business continuity plans for each of their departments. This makes each department implement the plan as per its needs.

Disaster Recovery Vs Business Continuity – Major Differences

Disaster RecoveryBusiness Continuity
Focuses on restoring access to data and IT infrastructure after the impact of the disaster.Involves the creation of additional safety measures for employees. Here, the company creates safety drills and stays prepared with emergency supplies.Disaster recovery is created for disruptions of higher levels, especially when many personnel are involved.Involves the limitation of abnormal or inefficient functioning of the system.Ensures that the organization can return to full functionality following a disaster situation.Focuses on keeping the business operations running even during disasters.It consists of plans and procedures on how to continue business operations. The plans also include who should do what at the time of any disruption.Business continuity planning does not work in situations when many people are involved.Involves limitation of operational downtime.Ensures that all the communication methods of the organization continue working during a crisis.

You can see from this table that both disaster recovery and business continuity are complementary to each other. Businesses need to combine both plans to ensure they are prepared for disastrous events.

Disaster Recovery Vs Business Continuity – Major Similarities

The following are some of the major similarities that you will find between disaster recovery and business continuity:

  • Both are proactive strategies that enable a business to stay prepared for uncertain and disastrous events.
  • Both plans allow the company to minimize the effects of the disaster before it actually occurs and affects the business.
  • Both work quite well in situations of natural and man-made disasters. However, the result of their implementation depends on the situation.
  • Professionals need to review both plans on a regular basis, and some of them need revision with the evolving situation of the organization.

How Do Disaster Recovery And Business Continuity Work?

According to the University of Central Florida,

Having business continuity and disaster recovery plans in place can help companies minimize the consequences of a catastrophic event. They can also provide peace of mind; employees and business owners alike may feel more comfortable in a work setting where there are clear policies for how to respond to disasters.

To implement these plans for the recovery of the business, the organization needs to create/hire crisis management professionals. These professionals will be responsible for developing and implementing such plans. Apart from that, they are also responsible for evaluating and revising them as per needs and training the employees of the organization to stay prepared.

Final Thought

Disaster recovery vs business continuity: Hope this article was helpful for you in getting a better idea of both of these terms and how they operate in the organizational setting. 

Disaster recovery works in situations when the disruption is big and many people are involved. On the other hand, business continuity planning is to ensure business operations are continued in disruptions.

Do you have any more recommendations regarding when and how to implement a business continuity plan and a disaster recovery plan? Share your thoughts and ideas with us in the comments section below.

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Soumava Goswami

Inspired by The Social Network, Soumava loves to find ways to make small businesses successful – he spends most of his time analyzing case studies of successful small businesses. With 5+ years of experience in flourishing with a small MarTech company, he knows countless tricks that work in favor of small businesses. His keen interest in finance is what fuels his passion for giving the best advice for small business operations. He loves to invest his time familiarizing himself with the latest business trends and brainstorming ways to apply them. From handling customer feedback to making the right business decisions, you’ll find all the answers with him!

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Engaging with such experts ensures that businesses adhere to legal mandates. Also ensures that they are positioned to thrive in the competitive franchising arena, unhindered by legal impediments. The Impact of Franchise Consultants on Business Growth and Expansion Want to know what is the role of a franchise consultant in expanding your business? They offer an indispensable partnership for businesses who are eager to scale through franchising. If you are someone who is looking to increase your profitability by expanding your business, then you can hire a franchise consultant.  They strategize a ripe environment where your business can navigate the ever changing market to franchise their business. With their strategic input, companies can navigate the multifaceted realms of market penetration, operational efficiencies, and brand consistency with greater ease and precision.  Here the role of these consultants goes beyond just advisory as it involves hands-on assistance in sculpting a franchise model. From appealing prospective franchisees to developing strategies for business expansion that can be capable of sustaining your business in long-term growth, franchise consultants' role is crucial. Different development of franchise strategies can bring in different franchisees for your business helping you grow your customer base from every sector. So, your business expansion efforts are practical and aligned with the brand’s core values for the long-term. Their recruitment of proper prospective franchisees gives you an added benefit of sustaining business growth for the long-term. These consultants can mitigate risks and streamline your business franchising process to boost your business significantly through successful partnership. So their collaborative endeavour with your business enhances your brand’s market presence. This solidifies your competitive edge in the market which ensures your franchise system thrives and scales in a sustainable manner. You can achieve not only expansion in the regional but expanding internationally when your franchise is successful under their guidance.  This creates a new chapter for your business growth. Choosing the Right Franchise Consultant for Your Business Now if you are knowledgeable about what is the role of a franchise consultant in expanding your business, let’s talk about how to select the appropriate franchise consultant for your business. You must select an appropriate franchise consultant for your business through proper evaluation of their expertise. Look for their accomplishments and understanding of your business sector when selecting a particular franchise consultant for your business. Expert franchise consultants will have a history of facilitating successful franchise operations which can make them the right pick for your company. They will have not only theoretical knowledge but also practical application of strategies that will resonate with your business model. Their depth of insights into your industry plays a crucial role, as it can influence how well your business does in their guidance. Your brand’s identity and market goal should also align with their ability to develop strategies for your business. Additionally, you can assess the consultant’s network and the depth of their services to ensure they can support your business expansion aspirations. Compatibility with your business vision and values is also critical, as this relationship is foundational to navigating the franchising journey successfully.  Conclusion Opting for a consultant who mirrors your enthusiasm and dedication can significantly streamline the process, making your venture into franchising both productive and rewarding. Prioritising these factors will guide you toward a partnership that fosters your immediate expansion efforts and positions your franchise for sustained growth and success in the competitive marketplace.