Finance

Top 10 Effective Applications of AI in Fintech

Ankita Tripathy

Finance Jun 20, 2024

AI in fintech has leveraged more value for customers in the financial services industry than anything else. It made transactions safer and more accessible. At the same time, it plays a crucial role in improving the speed, efficiency, and stability of any transactions.

Financial technology, or FinTech, is an innovation in financial services. It aims to develop new ways of providing financial services. Moreover, it improves the channels of service delivery.

Importance of AI in FinTech

We see AI growing prominently across all industries. Above all, the AI market was valued at USD 2,575.16 Billion in 2023. AI encompasses 36.84% of the technology market’s share in Northern America.

Such exponential growth has impacted the FinTech industry in a big way. AI can impact the FinTech industry in aplenty ways.

To speak of some, fraud detection, credit risk protection, and accurate revenue forecasting are the ones to begin with.

Overview of AI Applications in the Financial Industry

In this article, we will explore some critical AI features. Features like data analytics, predictions, forecasting, data retrieval, performance measurement, and real-time calculations are most effective in FinTech.

Role of AI in the FinTech Industry

There are many aspects of the Fintech industry, heavily influenced by AI and its many applications. AI in fintech is the driving force shaping the future of our transactions.

Enhancing Analytics and Predictions

Data process is a leading role of AI in fintech.

AI can process 10 billion transacti o n messages and instructions every day. It is enough to show the data processing abilities of AI.

What’s better than data processing?

Real-time data analytics. It is one of the other efficient features of AI in fintech.

Data analytics helps financial companies identify potential risks, guide better investments, and personalize their financial services.

RBC, Deutsche Bank, JP Morgan, and others actively use AI-based data mining services to improve customer response feed and service delivery.

Improving Customer Support Through Virtual Assistants and Chatbots

Chatbots and virtual assistants can give customers round-the-clock services without manual interference.

Chatbots can resolve multiple customers’ queries. They can also resolve customers’ issues as well.

Providing Personalized Recommendations Based on Customer Preferences

Most AI can track data sets from feasible sources. For instance, AI studies the unique needs and aspirations of a customer. After that, it can send tailored recommendations to the customer. Experts say that personalized marketing is paramount for customer loyalty.

In the US, Wells Fargo’s predictive banking is quite popular. The bank uses AI for the same benefits discussed above. At the same time, Bank of America uses its AI-powered virtual assistant, Erica, to do the same.

Handling High Volumes of Customer Inquiries Simultaneously

Chatbots have simplified banking in the US. As new financial services are added to the FinTech sector, AI in fintech is becoming more meaningful.

Chatbots can efficiently work 24×7 to process customer inquiries through AI’s natural language processing feature.

No human intervention is required. It is only an algorithm. So it can run simultaneously on all devices.

Evolution of FinTech

FinTech has evolved to teach more new services in its repertoire.

Its evolution is also linked with the faster movement of money.

Growth of FinTech services

As we see, most banks and NBFCs use AI in FinTech. As a result, FinTech can provide many unique and much-needed services.

For instance, retail credit card services peaked after the inclusion of AI in the US FinTech sector. At the same time, services like online portfolio management, online budgeting, peer-to-peer lending, and other services are also new.

Disruption of Traditional Banking by FinTech

The incumbent traditional banks are challenged by the disruptive growth of AI in FinTech. Neobanks challenge traditional banks by combining AI and fintech.

The neobanks can overcome territorial limitations and provide services 24×7 using AI’s NLP and blockchain protection methods.

Impact of AI on Job Roles in the Financial Industry

Yael Malek from Bluevine said that AI can account for several job losses. However, experts also feel that AI can leverage the working potential of humans in the FinTech sector.

On the one hand, AI can perform more methodized and recurring or repeated tasks like answering customer queries.

A data set of customer queries over a given timeframe from the same customer demographics, receiving similar services will include almost the same and repeating queries.

AI can easily track the pattern in their queries and use modeled replies to satisfy them.

So, the human workforce can focus on analytical and strategic roles. For instance, data analytics experts can scan the customer query database to find unique questions. If AI cannot answer those convincingly, new algorithm changes will be needed.

So, AI will also lead to the creation of many new jobs. The job dynamics will change, though.

Blockchain Technology

Bettina Warburg feels that blockchain is a “decentralized database that stores a registry of assets and transactions across a peer-to-peer network.”

Potential of Blockchain in Transforming Financial Transactions

A blockchain creates an open field within an encrypted pathway for financial transactions. You can think of it as a free-flowing pipeline with 0 or minimal obstructions. However, the pipeline is leak-proof.

That’s how blockchain funnels all financial transactions that use it.

So, what happens?

The transactions are safer than before. No hackers can infiltrate the firewall of the blockchain. At the same time, the transactions are faster as they occur peer to peer, directly.

Role of AI in Optimizing Blockchain Systems

AI performs an essential role in blockchain. It analyzes the programming and functioning of the blockchain’s network. After that, it can recommend improvements and identify its inefficiencies.

Ways AI is Transforming FinTech Companies

AI plays a crucial role in the new and innovative FinTech services offered.

1. Instantaneous Financial Services

One of the phenomenal examples of instantaneous services is the chatbot-based customer replies. Most of them use AI algorithms.

AIs like ChatGPT can extract information from the internet and use neural learning to create human-like responses.

So, it can process and answer all your financial queries in seconds.

2. Online Retail Banking

Experts say that AI fintech is the basis of online retail banking services. AI can automate most retail banking services through chatbots. It can also detect fraud easily. At the same time, customers can get personalized investment suggestions using AI for fintech.

3. Investments and Trading

Traders can use AI tools like stock screening to manage and improve portfolios. AI and fintech can work together to perform better asset allocation, analysis of individual stock performance and diversify trading portfolios.

4. Peer-to-peer Lending

AI can derive data from the bank’s databases to create secure and direct transaction channels. Hence, peer-to-peer lending has become faster and safer.

5. Financial Advisory Services

AI can customize your risk tolerance and financial habits to recommend the best investment, savings, and general banking suggestions.

6. Portfolio Management

AI can screen top-performing stocks across multiple sectors to diversify your portfolio. It may also assess the asset value of individual stocks to find the best growth stocks.

7. Budgeting Tools

AI can detect contingent and recurring costs of a fintech company. Eventually, it can also automate most services to cut down costs.

In the same way, your bank’s AI can analyze your spending and banking habits to create tailored budgets.

Challenges and Limitations of AI in FinTech

AI is a disruptive yet emerging technology. So, it is bound to have flaws.

Need for Skilled AI Developers

The US has only 150000 ML engineers. However, there is a gap of 27 million AI engineers, programmers, and developers in the US. It’s undoubtedly a big challenge that the American fintech sector also faces.

Integration of AI Technologies in Compliance with Legal Standards

There is no comprehensive regulation to directly track and monitor the use and applications of AI in the US. At the same time, case law suggests that AI-generated outputs cannot be the sole basis of operations in any sector.

The same applies to the fintech sector. There may be bugs in the AI algorithms.

Potential Shifts in the Financial Industry Due to AI Advancements

AI has incorporated a new genre of financial services. For instance, AI introduced algorithmic trading in the US. However, bugs in algorithms can disrupt financial decisions.

Conclusion

There are many cases of AI being used in fintech. On one hand, it has become the guardian of financial fraud detection. On the other hand, it created new avenues of data processing. So, you may see more automation due to AI in the following time.

AI also plays a crucial role in managing personal finances. The online banking services of emerging fintech includes AI. So, most of us use AI suggestions in our banking decisions. AI will also play a more strategic role in making key business decisions. However, the US needs more capable AI developers and programmers to make AI inclusion more competent and risk-free.

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Ankita Tripathy

Ankita Tripathy loves to write about food and the Hallyu Wave in particular. During her free time, she enjoys looking at the sky or reading books while sipping a cup of hot coffee. Her favourite niches are food, music, lifestyle, travel, and Korean Pop music and drama.

Credit Card Frauds and What You Can Do to Avoid Them

As of 2021, the most common payment method out of all the fraud reports in the US was credit cards. In 2020, when the world was battling COVID-19, there were a total of 459,297 cases of such fraud. Most of these fraud victims were between the ages of 30 and 39, the target demographic for credit card issuers. As a result, theft by credit card fraud increased by almost 45% compared to 2019. Credit card fraud is one of the biggest threats today’s eCommerce industry faces. No one’s bank account is entirely safe from these perils, from credit card theft to credit card data breaches. A card issuer does their best to stop offline and online transactions from a stolen credit card whenever they suspect fraud. It’s also possible to recover funds from credit card fraud via a funds recovery company. These companies can easily back you up as long as you have sufficient evidence. However, you to be vigilant as well regarding this issue. So, here are a few things you can do to avoid credit card fraud. Never Save Your Credit Card Details In 2021, Google sent millions of users a chilling email when it told them their passwords had been compromised. The data breach exposed millions of users’ saved login and payment credentials. You often save your credit card information on various websites. The purpose is that you don’t have to re-enter the same details the next time you want to buy something from them. However, hackers can access your information when they manage to breach the website’s security measures. As a result, your credit card information is no longer safe. It might already be too late by the time you get to know it. Scan Your Computer and Phone for Virus and Malware The number of online transactions reaches the million mark almost every day. Most of these are credit card transactions, where people are buying stuff online. Since you’re either using your mobile or PC for this, you must make sure no one is snooping on you and your credit card information. Scan your PC and smartphone for viruses and malware. Hackers and scammers can access confidential information on your devices by planting a backdoor. At the same time, you should be careful while installing third-party software on your devices. Read : What Is Stockinvest? Is It Legit And Working In 2022? Use Stronger and More Secure Security Measures Not saving your login credentials and credit card information will go a long way in protecting you from fraud. However, you can still do more to protect yourself from credit card fraud. Using a secure password should be your priority. Use a mix of alphabets, symbols, and special characters to compose the password. Never use guessable passwords like your birthdate or pet name. Look into other ways of securing your devices. Biometric authentication is a highly efficient way of doing so. After all, it won’t be easy to replicate your eyes, face, or fingerprints. Don’t Use Your Credit Card On an Insecure Website Never purchase anything using your credit card on a website without an SSL certificate. The SSL certification verifies that the website encrypts sensitive information passed between the user and the server. No SSL certificate means that anyone can snoop on that information. When you wish to install an SSL certificate make sure it is from a reputed CA like RapidSSL, GlobalSign, DigiCert, etc. A few well-known certs are popular among developers including RapidSSL wildcard Certificate for subdomains, comodo multi domain SSL, and Thawte SSL for a single domain. A site owner can choose as per the site's requirements. When using your credit card online, you send your card number and security pin to the receiver’s server. Anyone with the right tools and brains can snoop on these exchanges and steal your credit card information. That is even worse than when someone steals your credit card. With credit card theft, you’ll at least know that someone stole it. There’s no easy way to tell if someone stole your credit card information during the transaction process. Be Careful While Using Your Card When using your credit card, keep the following points in mind. Make sure the card reader at the ATM is not loose. Cover your pin as you enter it into the machine. Never let anyone use your credit card. At the same time, never tell your credit card pin to those at the payment terminal or counter of the store. Immediately call your card issuer and block the card if you lose it. Read more : PooCoin Stock Forecast: Everything You Should Know. Be Aware of Unauthorized Transactions Always keep your credit card bills in check. When you spot an unauthorized or suspicious transaction, notify the credit card company. Don’t risk keeping your card active at that stage. Your credit card issuer will also notify you when it sees that you’re trying to make a transaction to a suspicious or blacklisted website. Listen to their reasons for the notification and possible transaction block. Avoid using your credit card on those sites if possible. Credit card fraud will continue as long as people are not careful about how they use it. So, your best bet to avoid these frauds is to ensure you stay extra cautious all the time.

Speed Up Your Funding: A Quick Guide To Business Loans

Business owners have many lending options, from traditional banks to digital lenders. Despite these lenders having similar requirements, the process isn't the same. So, you might feel like your loan approval is taking too long. For instance, a traditional bank can have you waiting more than two months. It's even more troubling when you have financial emergencies. If that is your financial situation, here's what you can do to speed up your next business loan. How to get Small Business Loans Fast Consider the Type of Loan and Lender Not all loans can take a day or less. Some have an arduous process from the day you send your loan application. For others, such as secured loans, immediately apply, and you get your money in days. Since your asset is the loan security, you only need to present it for valuation, provide original documents to prove ownership, and fill out an application form. You’ll also experience fast processing time when you apply for unsecured loans, such as personal installment loans. As you discover various lending options, match the lender to the business need. That way, you'll apply for a loan that comes out fast to meet the specific business need. For instance, if you need quick cash for the day-to-day operations of an existing business, it's different from borrowing to set up a new business. Understand the Application Process of the Lender For example, if you're looking for a mortgage, you'll have to submit a few documents. These include financial statements, proof of business incorporation, and tax returns. It's the same with business loans, as the lender needs to see your financial and repayment history. You require fewer documents for some loans, such as payday loans. For such, the lender may ask for pay stubs only to prove you have an income. But when getting title and auto loans, you have to prove you own the asset. If you're dealing with a land-based lender, submission is physical. It might take longer than when dealing with an online-based lender. Be Reachable Be easy to contact, whether the lender will reach you through email or phone. It helps to work with a lender who knows or handles applications from borrowers in your industry. On top of that, it's easier when you create a rapport with your lender. Hence, repay your loans within the repayment plan. Check Your Loan Eligibility Loan requirements vary. Therefore, you have to follow the process specified by the lender. If you miss some details while filling out your application, your loan approval will take longer. Also, you might have to redo the whole process. It's also wise to check whether you qualify for the loan. For instance, if the loan requires a good credit score, and you have defaulted payments recently, applying for such a loan is spending time you could have used to find a loan suited to your low credit score. Use Online Lenders Most quick cash loans have countless online lenders. For example, if you're looking for a payday or auto loan, you only need to search for lenders in your state. If one lender rejects your application, you can try other digital lenders. Plus, they digitize repetitive tasks to save time for borrowers and employees. For example, while you may have to present duplicate or triplicate copies of documents while applying for a loan the traditional way, you only need digital copies while using online lenders. Additionally, digitization minimizes errors that may delay your application when doing it the traditional way. They may also use a checklist to confirm you've submitted all required. If not, you can't click to submit your application. Improve Your Credit Score Your credit score can delay loans from banks and credit unions. Therefore, if you're planning to take a loan in the future, work on your current repayments. Link Your Business Bank Account Your lender will ask about your finances, loans, debts, etc. To reduce the time it takes for such communication, link your business bank account to your loan application so that the lender can get all the information fast. Fill out the Application Accurately It'll take longer to get your loan if you leave out information the lender considers mandatory. Also, if you fill the documents dishonestly, your application will be rejected, or you'll have to verify the details first. Final Thoughts There are several steps to getting your business loan. These requirements might be similar across lenders, but the time it takes to process your loan will vary. As such, if you're looking to hasten the process, first compare lending options. Next, understand the requirements and submit all the documents they need. Then, as you wait for your loan, ensure your lender can reach you fast if necessary. Additional: Guaranteed Issue Life Insurance: Is it Worth It? How To Get A Mortgage As A Small Business Owner Tips to Update Your Manufacturing Business through CNC Machines SRNG Stock – Present Price, Forecast, Statistics – Should You Invest In It In 2022?

Building A Dapp Without Extra Costs: Dos And Don’Ts, Pros And Cons

Decentralized applications, or dApps, have gained significant attention in the world of blockchain and cryptocurrency. These applications operate on decentralized networks, providing transparency, security, and autonomy. Developing dApps can be a rewarding venture, but it's essential to navigate the development process carefully to avoid unnecessary costs. In this guide, we'll explore dos and don'ts, as well as the pros and cons, as we show you how to build a dApp from scratch. Decentralized Applications (dApps): A Brief Survey With the rise in blockchain technology, there has been higher usage of decentralized applications in recent years. One can easily deduce that decentralized applications (dApps) are the future of digital markets. The design and development of these applications are unique, such that they are easily able to satisfy the privacy and decentralization requirements of modern consumers. Today, millions of people use apps regularly, and these apps have astoundingly expanded in the last five years. One of the major features of these apps is that they do not rely on a centralized server. Apart from that, a dApp also does not rely on back-end hardware either to provide services. This unique characteristic of dApps makes them a secure option for consumers as compared to other cloud-based or even offline applications. Furthermore, generally, dApp transactions are also free of tampering. The following are some of the major characteristics of dApps that you need to be aware of: They are based on blockchain systems. There are no censorship or outages concerning dApps. You will receive top-level privacy by using dApps. Transactions on dApps are also possible with the help of smart cards. You can also make use of the functionality of dApps by exchanging native tokens. Another great advantage of dApps is that you will be able to create Web3 technology. However, some aspects of dApps make them expensive to maintain. Furthermore, in many cases, users also complained about poor UX experience in certain use cases of dApps. This is because, many times, those use cases connect to third-party wallets to gain access to the functionality of dApps. The Basics Of Developing Dapps Unlike traditional applications, apps run on blockchain networks, utilizing smart contracts to execute code autonomously. They operate on decentralized networks, often on platforms like Ethereum, Binance Smart Chain, or Polkadot. If you want to create a dApp on Ethereum or a similar network, you must build an app that can handle smart contracts and user interfaces and integrate with blockchain protocols. Let’s take a look at how to develop apps! Practical Steps When You Create A Decentralized Application With Blockchain Firstly, start with a comprehensive plan that outlines your app's purpose, features, and target audience. A well-thought-out plan helps in avoiding unnecessary revisions and additional costs during development. Leverage open-source tools and frameworks for dApp development. Platforms like Truffle, Hardhat, and OpenZeppelin offer pre-built components and libraries that can significantly reduce development time and costs. Then, prioritize smart contract security. Conduct thorough audits to identify vulnerabilities and ensure the safety of funds and data. Investing in security at the early stages can save significant costs associated with potential breaches later. Plan for scalability from the start. Choose blockchain platforms that offer scalability solutions or consider layer 2 solutions to accommodate future growth without incurring extensive development costs. Engage with the blockchain community. Platforms like Ethereum have active communities where developers share knowledge, resources, and best practices. Utilize forums, social media, and developer communities to seek advice and solutions. Don'Ts: Pitfalls To Avoid When You Create A Decentralized App Don't overlook best practices when writing smart contracts. Ignoring security measures can lead to vulnerabilities, potentially resulting in costly attacks or exploits. Don't resist the temptation to add unnecessary features. While additional functionalities may seem appealing, they can significantly increase development time and costs without necessarily adding value to the user experience. Don't disregard gas costs associated with transactions on blockchain networks. Optimize smart contracts and transactions to minimize gas fees, especially when deploying and executing code on platforms like Ethereum. Don't underestimate the importance of a user-friendly interface. A poor user experience can lead to low adoption rates and costly updates to address usability issues. Don't select a blockchain platform without considering its features, community support, and associated costs. Evaluate different blockchains based on your app's requirements to avoid potential migration costs later afterward. How Much Does It Cost To Develop A Decentralized Application (Dapp)? Once you have developed a dApp, it is also important for you to calculate its cost. The following are some of the major factors that you must consider while determining the cost of dApps: 1. The Dimensions Of The dApp A simple dApp with basic features for a small company can cost between $2,500 and $25,000. However, if you are developing a dApp for a medium-sized company, it can cost between $25,000 to $200,000. On the other hand, for large companies, the cost reaches as much as $450,000. 2. Industry Specialization This part includes the domain or industry in which your company specializes since it greatly impacts the quote. For example, creating a real estate dApp is very different from creating a dApp for a healthcare company. Furthermore, you must also be willing to pay more for newer and cutting-edge crypto initiatives. For instance, the cost of a blockchain-based social media network can be almost $100K, while the cost of a financial dApp starts from $50K. 3. Complexity Of The dApp Some of the primary factors of a dApp include its complexity and number of features. Here are some factors you must consider related to the complexity of the dApp: The decentralized application’s consensus mechanism. Platform for building the app. The combination of blockchain programming languages. Requirements of UX/UI and API integration. Implementation of security protocols and authentication procedures. Pros Of Building A Dapp Without Extra Costs There are perks if you can build a dApp without extra costs: Cost Efficiency: Developing a dApp without incurring unnecessary costs ensures that resources are utilized efficiently, maximizing the return on investment. Community Support: Engaging with open-source tools and the blockchain community provides access to valuable resources, knowledge, and support, contributing to the success of the dApp. Security Focus: Prioritizing smart contract audits and security measures from the outset reduces the likelihood of costly security breaches, safeguarding user funds and data. Scalability Planning: Planning for scalability at the beginning helps the dApp handle increased user traffic without requiring extensive modifications, saving time and resources. Cons Of Building A Dapp Without Extra Costs There’s always a trade-off when you cut costs. Firstly, this includes limited features. Strict cost considerations may limit the inclusion of certain features, potentially impacting the dApp's competitiveness in the market. Plus, cost-effective development may take longer due to reliance on open-source tools and community support, which might not offer the same speed as dedicated, proprietary solutions. And, of course, prioritizing cost efficiency over user experience may result in usability challenges, potentially affecting user adoption and satisfaction. Conclusion Developing dApps can be a minefield of do’s and don’ts, as well as other considerations and trade-offs… each with its pros and cons. Plan carefully, with the right team by your side, and you can succeed. Read Also: Understanding How VPS Hosting Can Help You Grow Your Online Business Top 5 Types Of Business That Are Giving More Profits To The Sellers 10 Signs Your Boss Is Testing You | Need To Know About

What Is Monopolistic Competition? – Examples Of A Monopolistic Competition

Monopolistic competition exists when the companies offer competing products that are not close substitutes for one another. The barriers in the process of entry into this competition are low. The decisions of any firm do not directly affect its competitors. An example of a monopolistic competition is huge. The competing companies, in most cases, differentiate themselves on the basis of pricing and market decisions. It prevents the new competitors from entering into the industry. You must ensure that you follow the correct process in this regard. Restaurants, hotels, and electricity supply boards are some of the common examples of a monopolistic competition. You must go through it in more detail to have a clear insight into it. When you buy an LLC, it can also distinguish your firm from the others. What Is Monopolistic Competition? Monopolistic competition is a market formation that constitutes elements of both monopoly and perfect competition. In this type of market, there are many sellers offering differentiated products or services to consumers. Examples Of A Monopolistic Competition There are several examples of a monopolistic competition that you must know when you want to grow your business. Some of the core examples of the monopolistic competition are as follows:- Fast food restaurants. Apparel Industry. Personal Care products. Automobile Industry. Coffee Chains. Soft drinks. Technology Gadgets. Characteristics Of A Monopolistic Competition There are several characteristics of a monopolistic competition that you must know at your end while attaining your business goals with complete ease. Some of the core features that you should consider are as follows:- 1. Many Sellers There are numerous firms operating in the market, each producing similar but differentiated products or services. This high number of firms results in a degree of competition within the industry. 2. Product Differentiation Firms produce goods or services that are similar but not identical. They differentiate their products through branding, quality, design, advertising, or other features. To create a uniqueness in the eyes of consumers. You can get more understanding of it once you follow the examples of a monopolistic competition. 3. Low Barriers To Entry & Exit New firms can enter the market relatively easily. While some barriers, such as brand loyalty, advertising costs, or product differentiation, exist. They aren’t significant enough to prevent new entrants from competing. 4. Non Price Competition Firms compete not only on price but also on product differentiation, advertising, customer service, and branding. This non-price competition allows firms to attract customers without solely relying on lower prices. Network marketing can be a business model for monopolistic competition. 5. Partial Control Over The Price Unlike perfect competition, where firms are price-takers, firms in monopolistic competition have some control over the price of their products. However, they are constrained by the reaction of consumers to price changes. The price differentiation here plays a vital role in the process of brand differentiation. 6. Independent Decision Making Each firm makes independent decisions regarding pricing, production, and marketing. Strategies based on its perceived market demand and unique product attributes. You need to understand the reality while making independent brand decisions for your product and services. Examples of a monopolistic competition can be of great help to you. 7. Selling Cost Firms incur costs for advertising, marketing, and creating perceived product differentiation. These selling costs contribute to non-price competition and are essential for firms to distinguish their products in the market. 8. Imperfect Information Consumers may have imperfect information about the differences between products. It allows firms to create perceived differences through marketing and advertising strategies.You need to get through the complete process that can assist you in meeting your brand requirements with ease. 9. Limited Market Power While firms have some degree of market power due to product differentiation, it is limited. Consumers have options and can switch to similar products offered by other firms if prices or quality differ significantly. You can follow the examples of monopolistic competition to have a clear understanding of it. Pros & Cons Of Monopolistic Competition There are several pros and cons of monopolistic competition. You must understand the process that can make things easier for you to know the details of the competition. Some of the core Pros and Cons of Monopolistic Competition are as follows:- Pros Of Monopolistic Competition There are several pros of monopolistic competition that you must know at your end to have a clear insight into it. Some of the pros of it are as follows:- 1. Incentive For Innovation Firms in monopolistic competition continuously innovate and differentiate their products to attract customers. This drive for innovation leads to the development of new features, designs, and better-quality products over time. 2. Consumer Choice Consumers benefit from a wide variety of product choices and options. Differentiated products cater to diverse consumer preferences, allowing individuals to choose products that align with their specific needs and preferences. Here your contribution margin matters a lot. 3. Non-price Competition Firms compete not only on price but also on factors like quality, design, branding, and customer service. This encourages firms to focus on improving product quality and providing better customer experiences rather than solely engaging in price wars. Cons Of Monopolistic Competition Along with the pros, there are several cons of monopolistic competition as well. You need to be very careful about it while going through the cons of monopolistic competition. 1. Excessively High Cost Firms in monopolistic competition spend significant amounts on advertising, branding, and product differentiation. These selling costs can be substantial and may lead to higher prices for consumers. 2. Less Price Sensitivity Consumers might be less sensitive to price changes due to perceived product differentiation. This can result in firms having some pricing power, leading to higher prices without a significant loss of customers. Final Take Away Hence, if you want to overcome the monopolistic competition concept, then you must follow the examples of monopolistic competition. You must get through the details of the monopolistic competition to have a clear insight into it. You can share your views and opinions with us in our comment box. Feedback from the readers helps us to draft better content for you next time. Try to help us in this regard. Delve Into More Business Articles!! Sabbatical Leave: What Is It, And How Does It Work? What Are Distribution Channels In The Context Of Business? What Is Wholesale Distribution? – Importance, Benefits, And Examples

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