• Home
  • Business
  • Inventory Turnover Ratio: Definition, Formula, Working, And More
Business

Inventory Turnover Ratio: Definition, Formula, Working, And More

Inventory Turnover Ratio

If the inventory turnover ratio of your business is high, it means that your business is able to manage its stock in an effective manner. The measurement gives you an idea of how many times the inventory of your business is sold or used in a given period of time. If you compare the cost of sold goods of your company against your business’s average inventory, you will get the inventory turnover ratio of your business.

In this article, you will learn what inventory turnover ratio means in business and how it works. Apart from that, we will also discuss the formula of inventory turnover ratio so that you are able to measure your business’s inventory. Additionally, you will also learn about what is a good inventory turnover ratio for a business. Finally, we will share with you a simple example by calculating the inventory turnover ratio.

What Is Inventory Turnover Ratio? – Definition

According to Investopedia,

Inventory turnover is a financial ratio showing how many times a company turned over its inventory relative to its cost of goods sold (COGS) in a given period. A company can then divide the days in the period, typically a fiscal year, by the inventory turnover ratio to calculate how many days it takes, on average, to sell its inventory.

With the help of the inventory turnover ratio, you will be able to make better business decisions related to various factors in the business. Some of these factors include pricing, marketing, manufacturing, and purchasing. Calculating this ratio will allow you to measure how well your business is making use of its assets.

Read More: What Is Continuity In Business, And Why Is It Important?

How Does Inventory Turnover Work?

The inventory turnover ratio of your business will help you evaluate how efficiently your business has been using its inventory within a time period against the cost of goods sold in the same period of time. This will give you a clear picture of how the business is making use of its inventory. This further helps in making informed decisions in the future and helps in assessing factors like pricing, production, and manufacturing.

Two factors help in determining the inventory turnover ratio – 

Cost of Goods Sold (COGS):

This is the cost associated with the production of the business or the purchasing of the products that the business later sells to the customers.

Average Inventory:

This is the average of the costs of the inventory that the business pays over multiple time periods.

Basically, the inventory turnover ratio helps the business to improve its inventory management process. If the inventory turnover ratio is high, then it indicates that the business has strong sales or the inventory is not up to the mark. On the other hand, a low inventory turnover ratio indicates that the business is stocking too much inventory and is not selling enough.

According to the Forbes Advisor,

Knowing how often you need to replenish inventory, you can plan orders or manufacturing lead times accordingly. When inventory isn’t moving quickly, the business must analyze why. Possible reasons could be that you have a product that people don’t want. You may not be doing enough marketing for that product. Or, you can simply buy too much stock that is well beyond the demand for the product.

What Is The Formula For Inventory Turnover Ratio?

What Is The Formula For Inventory Turnover Ratio

You can calculate the inventory turnover ratio by dividing the cost of goods sold in a particular time period by the average inventory cost in the same time period. Here is the formula for the inventory turnover ratio:

Inventory Turnover Ratio = Cost of Goods Sold / Average Inventory

What Is A Good Inventory Turnover Ratio?

According to Nerdwallet.com,

The higher your inventory turnover ratio, the better — within reason. […] If your inventory turnover is low, your stock might be spending too much time sitting on your shelves, not being sold. That translates into money being wasted on inefficiently used storage space, plus the possibility that the longer the inventory sits around, the more likely it’ll get damaged or depreciate in value.

In general, the higher the inventory turnover ratio, the better it is for businesses. However, if you are the owner of a small business, you must consider the types of products you deal with, as well as the inventory turnover range that is common for your industry.

For example, businesses that deal with perishable goods, like groceries, bakeries, and related businesses, mostly have a very high inventory turnover ratio. This is because of the fact that the products of these businesses expire soon and lose value much faster. On the other hand, businesses that deal with non-perishable goods like shoes generally do not have a high inventory turnover.

Explaining Inventory Turnover Ratio With An Example

Let’s find the inventory turnover ratio of a company named XYZ. 

As per the income statement of XYZ, the cost of goods sold amounted to $2 million.

The cost of inventory of XYZ for the start of the year was $250,000, and at the end of the year, the inventory amounted to $750,000.

Therefore, the average inventory price of XYZ = ($250,000 + $750,000)/ 2 = $500,000.

Now, since Inventory Turnover Ratio = Cost of Goods Sold / Average Inventory

Therefore, the Inventory Turnover Ratio for XYZ = $2 million / $500,000 = 3.

This means that the business sold its inventory three times over throughout the entire fiscal year. Hence, it takes an average of 122 days (365/3) to fully sell out its inventory.

Read More: Business Continuity Plan – What Is It, And How Does It Work?

Final Thoughts

Calculating the inventory turnover ratio of the business will allow you to get a good idea of how efficiently the business is managing its assets. You can calculate the inventory turnover ratio for your business by finding out the cost of goods sold and dividing it by the average value of the inventory within a given period.

A higher inventory turnover ratio shows that the business has strong sales. However, in some cases, it also indicates that the inventory stocking of the business is inadequate. Do you have any recommendations regarding how to manage inventory better? Share your ideas with us in the comments section below.

Read Also:

author-img

Soumava Goswami

Inspired by The Social Network, Soumava loves to find ways to make small businesses successful – he spends most of his time analyzing case studies of successful small businesses. With 5+ years of experience in flourishing with a small MarTech company, he knows countless tricks that work in favor of small businesses. His keen interest in finance is what fuels his passion for giving the best advice for small business operations. He loves to invest his time familiarizing himself with the latest business trends and brainstorming ways to apply them. From handling customer feedback to making the right business decisions, you’ll find all the answers with him!

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Articles

Consignment

What Is Consignment? – Importance, Working, Examples, And More

Consignment is a business model which has become popular in recent years. In a consignment, there are two parties: the consignor and the consignee. Here, the consignee sells goods on behalf of the consignor. This way, they offer a unique approach to retail with the help of which there are huge benefits for individuals and businesses. In this article, you will learn about the consignment business model along with an example of such a business. Apart from that, you will also have a brief idea of how this business model works in general. Finally, you will also learn some of the major pros and cons of a consignment business so that you have a better idea of what to expect. Hence, to learn more, read on through to the end of the article. What Is Consignment? According to Investopedia, “Consignment is an arrangement in which goods are left in the possession of an authorized third party to sell. Goods sold in this way are said to be "consigned" to a third party for sale. Items sold on consignment are typically sold by consignment shops, which receive a percentage of the revenue from the sale (sometimes a very large percentage) in the form of commission.” You can make a particular consignment deal on a variety of products. The products might include artwork, accessories, clothing, books, etc. On the other hand, some types of retail sales also fall under consignment. In this case, producers or manufacturers have to rely on retail stores to sell their products to the target customers. Nevertheless, in general cases, thrift stores and secondhand stores practice consignment more often. However, big retailers and supermarkets do not come under the consignment business model. This is because such retailers and markets purchase goods and products through wholesale and sell those items at the markup price. In a consignment, the party that sells the goods receives a portion of the profits, either as a commission or a flat fee. The consignor, on the other hand, focuses more on the marketing aspects of the business. What Is The Example Of A Consignment Business? In a consignment model, the consignor of the goods provides goods to a consignee. The latter is responsible for handling storage, inventory management, as well as other functions related to the sales of the products. Furthermore, in return for those functions, the consignee receives a percentage of the sales or a fee at a flat rate. According to an article on Shopify.com, “Consignment shops accept various products, with item demand and quality influencing how desirable an item is to consignees. Product supply and seasonality also play a role, as many consignment stores have limited storage capacity and prefer items that can sell quickly. A store specializing in a niche with fluctuating consumer demand may only accept certain items at specific times.” One of the major examples of a consignment business is auction houses. Other examples include companies dealing with the transfer of goods and import companies. Thrift shops and secondhand stores also fall under the consignment business model. However, in recent times, many retail businesses are also using this business model in addition to their traditional business model. A popular example of this kind of business is Zara. Apart from its retail stores and online stores, it also has a consignment business through which it sells vintage or secondhand items. How Does A Consignment Work? An article on Indeed.com states – “Consignment sales are popular in the retail industry, especially for niche products. Many consignment stores also sell second-hand goods on behalf of individuals. For example, a consignment store might sell previously owned prom dresses by offering to pay a 20% revenue fee to anyone who wants to sell a dress through their store.” In a consignment arrangement, the consignor asks the consignee about their ability to sell within a certain time. Then, both parties agree on how much the consignor can pay to the consignee on the sale of each unit. In this case, most agreements end up with 40/60, 60/40, or 50/50 splits of profit. After the agreement of keeping profits, the consignor offers a deadline within which the consignee needs to return the unsold goods. Once the consignee returns unsold goods within this date, they will not have to pay for those goods. Hence, the consignor delivers the agreed-upon goods to the consignee. The consignee pays the consignor after the sale of the goods and after updating the inventory and balance sheet. What Are The Pros And Cons Of Consignment? The following are the major pros and cons of this business model that you must know: Pros Here are the major pros of consignment that you will benefit from: It is a great option for those businesses who do not have a shop (or any brick-and-mortar presence). Also, these works great for cyberspace. Many online companies (like eBay) work as consignment shops. They offer a marketplace to people by taking a percentage of the profits. A consignment removes the need for an individual or business to create a website, attract customers, and set up payment processes. Sellers who do not have the time to advertise their products can choose consignment. In most cases, the price related to consignment is much less as compared to creating a sales department. Here, you will not have to put the responsibility in someone else’s hands. Cons Here are a few cons of consignment that you need to be aware of: Often, these shops and services charge a high level of commission or want a big portion of the profits. Hence, it can reduce the profits for the producer of the product. Producers also do not have control over how the products are sold and marketed by the consignee. Here, these shops generally takes control of marketing and presentation. Wrapping Up Hope this article was helpful for you in learning more about how consignment works for business. As a consignor, you will have to leave your goods to a third-party seller (consignee) to sell the goods. However, before you choose a service for doing business, consider doing deep research. Consider sharing your views with us in the comments section below. Need More Business Related Articles Click Below!! Equity Theory: A Balancing Act for Modern Workplaces Supply Chain Risk Management: Effective Strategies To Reduce It What Is A Distribution Channel? Essential Things To Know About It

Custom Bottle Glorifiers

Custom Bottle Glorifiers: The Perfect Way to Make Your Brand Stand Out

Custom bottle glorifiers, designed for marketing and promotional purposes, elevate the presentation of bottled products. These displays, commonly found in places like bars, nightclubs, or retail stores, are tailored to reflect a brand’s image. They serve to enhance visibility, attract attention, and make products more appealing. The Importance of Brand Visibility In today's competitive marketplace, brand visibility is paramount. Strengthening brand recognition, credibility, and customer loyalty, high brand visibility ensures products or services occupy prime mental real estate, fostering sales and growth. Understanding Bottle Glorifiers Custom bottle glorifiers, as marketing tools, aim to highlight and enhance the presentation of beverages in retail or hospitality settings. Their role is to attract customer attention, increase brand visibility, and potentially drive sales. Different Types These displays come in various types, including LED bottle glorifiers that illuminate from beneath, levitating models for a futuristic feel, and ice bucket glorifiers for chilled beverages. Their purpose is to enhance brand visibility in bar and retail settings. How Custom Bottle Glorifiers Increase Brand Visibility? Custom bottle glorifiers, as marketing tools, draw customer attention through unique designs, lighting, or strategic positioning. By emphasizing standout features, they successfully stimulate potential purchases. Importance Of Using Custom Bottle Glorifiers As the liquor industry continues to keep booming, the competition in the industry grows bigger with time. Hence, marketing and branding your products in the liquor industry becomes tougher. Therefore, you must not settle for less when you are marketing your brand. There is no room for mediocrity in this industry. The following are some of the major benefits of using custom bottle glorifiers: 1. Better Brand Visibility One of the best ways to promote your drinks in the market is to use bottle glorifiers. These can help your drink products stand out in the market by making them look premium. Hence, these bottles help in capturing the attention of customers faster. Furthermore, the elegant display of the bottles also gives the brand the authority status. Once you start using customer brand glorifiers, they will do the talking for the brand themselves. Since these glorifiers have a distinct appeal to themselves, it will help the brand in sending the needed message to customers. Your customers will thus come to know that your products are premium and they constitute high-quality ingredients. 2. Higher Sales You might already know that if a display is visually appealing to your customers, it will make a lasting impact on their minds. Hence, if you want to increase the revenue of your liquor business and your brand, you must invest in new marketing strategies. One of the major strategies would be to use custom bottle glorifiers. Furthermore, if you execute your display well enough, it will result in last-minute impulse purchases from consumers. As your customers get familiar with your product displays, they will feel the urge to avail themselves of the product. 3. Your Brand Will Stand Apart In most cases, once you start using custom bottle glorifiers, you will notice accentuated lights on the labels. Hence, these will make your customers turn their heads towards your products. As a result, it will help your products to stay ahead of their competition in the marketplace, especially when there is a lot of crowd. Therefore, always choose those bottle glorifiers that come with lights. 4. Better Presentation Of The Product When you are presenting your drinks with bottle glorifiers, you will never go wrong, If you do the presentation part well, it will absolutely increase your sales and, thereby, your revenue. However, you must also realize that using custom bottle glorifiers is just one part of your total marketing process. Bottle glorifiers have the ability to present your drinks in the most effective and unique manner. Moreover, the attractive presence of these glorifiers will help you catch the attention of not only drink lovers but also others who rarely drink. Role in Brand Identification Custom glorifiers play a pivotal role in brand identification by accentuating and drawing attention to products, enhancing product visibility, and contributing to a distinctive brand image. The Unique Aspect of Custom Bottle Glorifiers Custom glorifiers significantly contribute to brand promotion by enhancing product visibility and appeal. Tailored to the brand's identity, they create eye-catching displays, boosting consumer interaction and encouraging purchases. These bottle glorifiers offer value not only to drink brands but also to the industry. Since they are effective marketing tools, brands do not shy away from making the most of them. Hence, you can use them as perfect promotional products for your drinks as well as your bar. Illustration of Boost in Brand Visibility Unique branding elements can significantly boost brand visibility. A distinctive logo or color palette makes a brand easily recognizable, differentiating it from competitors and increasing customer recall. Benefits of Using Custom Bottle Glorifiers Increase in Product Awareness An increase in product awareness is crucial for business success, involving effective marketing strategies to stir customer interest and boost sales. Enhancement Of Product Appeal Enhancing product appeal involves improving design, packaging, and features to make a product more attractive and compelling, boosting market competitiveness and consumer satisfaction. Influence on Purchase Decisions Consumer purchase decisions are influenced by various factors, including personal preferences, social status, lifestyle, price, product quality, and brand reputation. Tips for Creating Visually Compelling Glorifiers Creating visually compelling glorifiers requires careful use of colors, design principles, and text positioning. Emphasizing the product, using consistent branding, and ensuring the display stands out are essential. Importance of Alignment with Brand Image Aligning glorifier design with the brand's image is crucial for maintaining consistency, enhancing visual appeal and recognition, building trust, boosting customer loyalty, and influencing purchasing decisions. Presentation of Brands Benefiting from Custom Glorifiers Notable brands like Apple, Coca-Cola, and Chanel have gained immense benefits from custom glorifiers, setting themselves apart in the highly competitive marketplace. Analysis of Design Approach and Impact on Brand Visibility An analysis of design approaches provides insights into visual representation strategies. Effective design elevates brand visibility, captures audience interest, and contributes to the brand's market presence. Conclusion In the dynamic and competitive world of marketing, custom bottle glorifiers emerge as an innovative and effective strategy for enhancing brand visibility and distinction. By creating visually striking, unique displays, these glorifiers not only amplify a product's appeal but also fortify brand identity, making it memorable and recognizable in crowded marketplaces.  The strategic use of custom bottle glorifiers can serve as a pivotal factor in drawing customer attention, influencing purchasing decisions, and ultimately fostering business growth. They represent more than just a marketing tool; they are a creative expression of a brand's character and a direct path to capturing the imagination and interest of potential customers.  For brands looking to make a substantial impact and leave a lasting impression, investing in custom bottle glorifiers is a step towards achieving these objectives, ensuring that their products not only catch the eyes of potential customers but also etch themselves into the memory of the consumers. Read More: Top Expert Network Companies In USA 3D Printing Rapid Prototyping Services: Essential Things To Know About It Skill Development Projects Of USA: Quality Workforce Suffers From Lack Of Skills

A Guide To Starting A Successful Gym Business

The fitness industry is expected to grow at a monumental 171.75% with an estimated value of $434.74 billion between 2022 - 2028 (source). Every business owner wants a slice of the pie. But, no matter what the competition is like, you can come out on top if you have a foolproof plan. If you’re passionate about starting a successful gym business, this guide is for you. How to Start a Successful Gym Business in 6 Steps 1. Find A Niche Perform your market research and study your ideal audience. What kind of gym are you going to be running and what customers are you targeting? The fitness industry is huge and encapsulates a lot of different niches. Finding and settling on a niche would help you specialize in one field and make you stand out. When choosing a niche keep these pointers in mind: You should be passionate about it It needs to be profitable It has competition but not too much It isn’t too specific or too broad Having a niche will then guide the kind of accreditations you would need to pursue. 2. Get A License Opening a gym is like any other business, so to get started you would need a business license. However, business licensing varies from country to country. You should find out what your local law states to make sure you get the proper licensing and permits if needed. This will usually include generic business bits like having first aid-trained staff, fire exits and a general health and safety plan. It might even include more specific details like mandated cleaning schedules or equipment audits. To cover these bases, it can be helpful to look into maintenance for gyms and how to get this handled optimally. 3. Invest In Gym Equipment Without proper, high-quality gym equipment you won’t be attracting customers any time soon. When it comes to investing in gym equipment you have two main options: buying and leasing. Buying equipment may be more expensive but it pays off in the long run. Leasing is cheaper, but the expenses add up as years pass. Determining what's best for you boils down to your financial plan. This includes calculating your expenses and determining a pricing strategy. 4. Determine Your Expenses Starting a gym can be costly and the costs may depend on which type of gym you’re opening. Typically, a gym would have the following expenses: Rent and utilities including heating, electricity, waste management, Wi-Fi, etc. Initial cost and maintenance of gym equipment Salaries of staff members and gym trainers Marketing costs including website maintenance, ad campaigns, etc. Miscellaneous accessories like towels, music systems, screens, etc. 5. Choose Your Pricing Strategy You need to have a clear idea of how you’re going to price your customers before moving forward. After you’ve calculated your expenses, you need to find a suitable pricing strategy. These are common pricing strategies used to run a gym: Competitive pricing - charging similar to what your competition is charging. Skim pricing - charging customers a high price at launch and lowering it as competition increases. Pay per session - flexible pricing plan for irregular customers where they’re charged for a single class. Membership plans - the most common type of pricing model. Offer a gym membership where customers opt for a prepaid plan where customers have full access to the gym for a fixed period. When setting your pricing, give customers flexible options and earn their trust. This includes: Offering pricing tiers, so each customer can pay according to their budget Offering monthly plans and easy cancellation Letting customers know upfront the total costs - don’t have any hidden costs Include extra fees, such as registration, in the membership plan rather than charging them separately 6. Start Marketing Your Gym After setting up, it’s time to let people know you’re open for business. Good marketing can be the deciding factor between success and failure, so it’s important to invest in marketing to run effective campaigns for your business. There are many ways to market your business while ensuring a high ROI on your campaigns. One such way is to sell merchandise to existing customers which would increase brand awareness while generating some passive income. Some of the top gym clothing brands manage to earn millions of dollars in revenue from selling fitness apparel alone. Conclusion Opening a gym is not for the faint-hearted. It takes patience, determination, and proper funding to get your business up and running. This guide has given you an idea of what to expect when starting your own gym business, so you can make it a success. Read Also: The Resources You Need To Start Your Business How To Start A Business In 2021 – Best Business Strategies Everything Any Entrepreneur Needs To Know Before Starting A Business

how to get sponsored

How To Get Sponsored For Your Brand? The Best Guide For Beginners

Are you willing to get the sponsorship for your branding purpose? If yes, then you must consider some of the essential things in the light of this matter. To get the sponsorship of your brand, you must develop a proper strategy that can help you get the desired sponsorship at the right point in time.   In the Forbes Study, it is mentioned that if you want to develop your business, then getting the right sponsorship is crucial. You can also get the idea from here how to get sponsored on YouTube?   There are several essential points that you must consider while you are planning to get the sponsorship of your brand. You must not take things casually here while you are a beginner for getting your brand’s support. Now, the billion-dollar question is how to get sponsored?     How To Get Sponsored: Different Ways To Get The Sponsorship You can get sponsorship for your brand; you must follow some of the crucial points in the light of this matter to get a better insight into it. Therefore, let’s explore some of the essential issues on how to get sponsored.  1. Give Your Proposal  You must set a wow proposal that can attract the interest of the sponsor towards your brand. You present your CV to the interviewer to catch their attention for getting the job, so you must also develop your proposal n the same attractive way to get the business order in your brand name.    There are certain factors that you must consider from your end while developing the proposal. Therefore, let’s explore some of the essential points in the light of this matter to get a better understanding of it like:  Tell the story of your company.  Describe all the things that you want to do?  Describe the demographics of your audience in the best possible manner?   All the factors mentioned above are crucial for getting the sponsorship. You must not consider things casually here. You must also know how to get sponsored on YouTube?  2. Offer Some Incentives To The Sponsor  Are you planning to develop your brand image in the best possible manner? If yes, you must consider some of the crucial but essential points to expand your business in the right direction. Therefore, let’s explore some of the vital points to get a better insight into them. Here are some of the tips that you can follow:-  Give your sponsor a free booth for the trade shows and exhibitions.  On event, promotional flyers, and banners, place the names of your sponsors or the logo.  On social media post, or in the blog post, place your sponsor’s name; it will please them to give you the sponsorship.  In all your promotional gear, use the logo of your sponsor.    Encourage your social media followers to share and like your sponsor’s content.  You must give offers to your sponsor that pleases them, and it can help you multiply your business. You must think proactively in this regard, how to get sponsored?  3. Offer Them A Minimum Risk Solution  Sponsoring any event is a risk. It involves lots of stakes if your company is of a smaller size. The best way to overcome this problem is to propose a trial deal. You must have the alternative plan ready to reduce both the parties’ risk factors in the deal. Instead, you ask for a smaller amount for the sponsorship and give your sponsor the privilege to select the risk-free option. It will encourage your sponsor to invest the money in your brand. How to get Sponsored on YouTube?     You must think proactively in this regard. You cannot consider things for granted. This strategy will work well if you want to work well with your sponsor. It will help your brand to move forward. It will develop your business in the best possible manner.     4. Form Partnership With Most Established Companies  You must go for the most established brand to develop your brand in the best possible manner. The reason is it will help you to build your brand image in the best possible way.    Select that brand to help your business give the boost to move forward to the next level. You must have the right strategy in place to develop your business in the right direction. In the Hub spot report, you will understand how best marketing practices can help your brand grow.  It can help your business grow in the right way as you will get additional advantages from your co-partnering brand. You must have an idea how to get sponsorship? It will help you to improve your brand image in the best possible manner.    5. Study What Your Potential Sponsors Want From You There are several essential factors that you must consider from your end that can help your business to grow in a better manner. Correctly do your homework before you get the sponsorship from your sponsor. How to get sponsored is one of the prime questions that most entrepreneurs have in their minds?  You must remember some of the essential points in the light of this matter to get a better idea about it. You must understand how to get sponsored? From the below-mentioned points.  Do your sponsor take part in any of the recent events?  Are there any changes in the form of leadership?  Do some current events effects the sponsorship?  Are you launching a new product?    Hence, some of the essential factors can help your brand develop your business in the best possible ways. You must not ignore these points at the time of your branding. The more you can think pro-actively, the better you can understand the crucial points in this regard. From this article, you can get the insights of getting sponsorship.   Conclusion  Remember one thing that “Champions are not made in the ring they are merely recognized there.” If you want to get the best sponsor for your brand, you must make your research work in the best possible manner. The only thing that matters here is applying your mind and the consensus to boost your brand image in the best possible way.    You must not lose your sponsor due to your small but irrevocable mistakes that can develop doubt in your target audience’s minds. The only thing you cannot compromise here is not to get the sponsorship from the best person. You must have the right idea of how to get sponsored by the right company and person for your brand. Read Also: How To Create A Powerful Business Continuity Plan? Top 5 Best B2B Marketing Strategies For The Entrepreneurs In 2021 5 Most Powerful Marketing Strategy That Will Change Your Business In 2021