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What Is Infusionsoft By Keap? – Let’s Discuss The Best Features, Alternatives, And More

Infusionsoft

Infusionsoft CRM is a customer relationship management software. It is now known as Keap. The software system is best suited for small business owners and startups. It is not an advanced CRM and hence is for someone that is new to the category. The software platform allows you to combine sales and marketing automation processes, which can be quite useful for new eCommerce businesses.

The first part of this article consists of a general review of Keap, and secondly, we will show you the plans and pricing of the software platform. Next up, we will look at the major features of Keap, and you will understand whether Keap is a good all-in-one solution for your business or not. Finally, we will discuss the major pros and cons of Keap, followed by some Keap (Infusionsoft) alternatives.

Keap (Infusionsoft) – A General Overview

Keap (Infusionsoft) - A General Overview

Once you do an Infusionsoft Login (or Keap Login), you will come across a lot of features, and you will find amazing customization options. This shall help you personalize the software as per the needs of your business. It can streamline your lead management and sales processes really well.

According to Business News Daily,

The platform’s easy automations save customers a reported 10 hours per week by eliminating manual tasks such as sending texts and email follow-ups and recording new leads immediately after they complete a form on your landing page or social media account.”

Another useful thing about Keap is that setting up this CRM is easy and fast. Furthermore, there are drag-and-drop sales pipeline builders. which makes things easy for you. Thereby, you have a better chance of getting organized, and you shall have a clear picture of the best business opportunities near you.

Infusionsoft Pricing – Major Subscription Plans In Keap

Infusionsoft Pricing - Major Subscription Plans In Keap

One of the best things that we have seen about Keap is that it has contact-based pricing. There are three different pricing levels of Keap. These are explained below:

PlansPricing
Pro$159 per month (annual billing) for 1500 contacts
Max$229 per month (annual billing) for 2500 contacts
Max ClassicCustom pricing (for the need related to advanced marketing and sales)

Apart from these, you will also get a free trial for 14 days, where you can try out the software and check the major features that are useful for your business. This will help you to get a better idea of what the software system is all about and how it can help your business.

What Are The Major Features Of Keap?

What Are The Major Features Of Keap

According to the claims of Keap on its official website, you can:

Capture leads automatically with customizable forms that you can embed on your website and our custom landing pages. Use targeted and personalized email nurtures with automated triggers for more effective results.

The following are some of the major features of Keap:

  1. Infusionsoft Email Marketing
  2. Easy automation of repetitive tasks
  3. Scoring leads to the prioritization of opportunities
  4. Built-in invoicing and payment processes
  5. Easy integration with many popular software applications
  6. Really efficient and featured contact management
  7. Automated marketing campaigns

Why Keap Is A Good Solution For Your Business?

Why Keap Is A Good Solution For Your Business

As per the reviews on DreamGrow.com,

Keaps’s sales and marketing automations make it so you don’t have to manually follow up with every lead, keep track of everything in docs, copy paste emails, or play the guessing game. It’s all done for you and grows your business 24/7 while you focus on other things.

This software can be a great option for you if you are looking for marketing automation. Furthermore, Keap also offers you a lot of integration options that can help you enhance your productivity better. The all-in-one software can help you a lot if you deal with a variety of stuff, as happens in eCommerce businesses.

Keap (Infusionsoft) Pros And Cons

Keap (Infusionsoft) Pros And Cons

The following are the major pros and cons of Keap that you need to go through so that you get a better idea of what to expect when you make a purchase:

Pros Of Keap (Infusionsoft):

Here are major pros of Keap that are sure to benefit your business:

  1. It comes with both sales and marketing automation features.
  2. You will get access to the customer success manager on every pricing level. Furthermore, with the help of the Keap app, you can chat 24×7. There is phone support available as well.
  3. The collection and scoring of leads are automatic, which, in turn, helps in ensuring an efficient sales process.
  4. Easy segmentation of customers.
  5. It lets you combine CRM with email marketing processes.
  6. You will get to customize your dashboards as per your needs. There are autoresponders present in the software as well.

Cons Of Keap (Infusionsoft):

Here are a few cons of Keap that you need to be aware of so that you know what to expect out of the software platform:

  1. Often, integration with another software will require a monthly fee.
  2. The data migration process, which is available for free, is limited to your contacts, ten items, and one landing page.
  3. The pricing is based on the contacts. This means that the base pricing that you pay monthly grows with your contact.
  4. Some of the reporting features need updates
  5. A limited number of templates
  6. Limited search options for the user.

Major Alternatives Of Keap (Infusionsoft)

Alternatives

The following are the top alternatives of Keap that you can find easily:

1. Salesforce Sales Cloud

2. Constant CRM

3. HubSpot Sales Hub

4. Active Campaign

5. Zoho CRM

Wrapping Up

Hope this article was helpful for you in getting a better idea of Infusionsoft by Keap. You can see that this software is quite useful for startups and small businesses. If your business is eCommerce, and you are searching for an all-in-one solution, then Keap is a great option for you to choose for your daily business processes. Although there are some good alternatives for Keap, when it comes to integration with other software systems, it is really good. What are your own reviews regarding this software platform? Share your thoughts with us in the comments section below.

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Soumava Goswami

Inspired by The Social Network, Soumava loves to find ways to make small businesses successful – he spends most of his time analyzing case studies of successful small businesses. With 5+ years of experience in flourishing with a small MarTech company, he knows countless tricks that work in favor of small businesses. His keen interest in finance is what fuels his passion for giving the best advice for small business operations. He loves to invest his time familiarizing himself with the latest business trends and brainstorming ways to apply them. From handling customer feedback to making the right business decisions, you’ll find all the answers with him!

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How To Invest in ChatGPT

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Generative AI is the new big thing in technology. There is rarely anyone in the US who doesn't use ChatGPT daily in miscellaneous ways. Let's find out how to invest in chat gpt? It is a viral Generative AI tool from OpenAI. Elon Musk and Sam Altman started the firm together.  Altman's disruptive NLP tool, GPT 3.5, is the basis of ChatGPT.  We won't brood over its uses and revolutionary benefits. Let's focus more on its unquestionable effect on the economics of the AI sector.  If you are searching for information on how to invest in chat gpt, you may have also heard rumors about the ChatGPT IPO.  ChatGPT’s Exponential Growth After getting a $1 billion investment from Microsoft, it is no surprise that ChapGPT may file for an IPO soon.   ChatGPT has the sponsorship of Microsoft. 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Evolution Of Fintech

Evolution Of Fintech: A Complete Story Of Start To Rise

Do you want to know the evolution of Fintech technology, its rise and fall? If yes is the reply from your end, then read this article, and you will get the complete insight of Fintech Evolution. Fintech is the combination of Financial Services and Information Technology. You need to know the combination of the two concepts to make things happen in your way. Without knowing the facts, things can become more difficult for you in the long run. The evolution of Fintech carries the legacy of different eras. Thus, it makes the process of evolution more concrete to meet the current needs of the users. You can take inspiration from history to make your way forward in the future. However, it is one of the Growing Industries in USA. History Of Evolution Of Fintech No big evolution can take place overnight, as is the case with Fintech evolution. 1866 to 1967 were the time of Fintech technology's commencement. Since then, the Evolution of Fintech has been moving at a faster pace. Let’s find out the details one after the other to get a clear insight into it. 1. Evolution Of Fintech From 1866 To 1967 Significant advancements in the financial industry marked the period from 1866 to 1967. Although the term "fintech," as we know it today, was not used during this time. The telegraph, invented in the 19th century, revolutionized long-distance communication. It enabled faster transmission of financial information, such as stock prices and market news, facilitating more efficient trading and investment decisions. This was also the era of Financial Globalization that most of us are unaware of. In this year of railroads and steamships that allowed faster transmission of financial information worldwide. The key events of this timeline include the first transatlantic cable. This event took place in 1866. Fedwire in the USA was the first Electronic fund transfer system that initiated the process of transfer. The 1950s started the credit card system to initiate the electronic fund transfer process. American Express Company followed with the use of their own credit card in 1958. 2. Fintech Evolution From 1967 To 2008 This period is crucial due to the shift from analog to the digital transformation of traditional financial institutions. The first ATM was installed in the Barclays Bank. Along with it, this was the beginning of modern Fintech technology. The evolution of Fintech has gone through several courses of time to establish itself in a strong position. There were various significant trends that took place in the early 1970’s. You must be aware of it while attaining your needs easily. The 1970s saw the introduction of ATMs, which revolutionized how people access their money. In the 1980s, electronic stock trading platforms like NASDAQ emerged, changing how securities are traded. In 1973, SWIFT(Society For Worldwide Interbank Financial Telecommunication) came into existence. The widespread adoption of the internet in the 1990s led to the rise of internet banking and online trading platforms. Thus making financial services more accessible and convenient. The E-commerce business models came into existence in the 1990s as well. 3. Evolution Of Fintech From 2008- 2014 The beginning of 2008 was a new landmark in the Evolution of Fintech industry. You need to know the details of it to have a clear insight into it. From 2008 to 2014, there was a global economic crisis that morphed into a general one. Most people start to show their distrust of the traditional banking system during this time of year. This led to the layoff of employees from banks and other traditional services to keep things in order. The release of Bitcoin in 2009 was the new landmark for Cryptocurrency and digital currency. This was the new landmark of this evolution of fintech technology. You must know the facts from your end to have a clear insight into it. The proliferation of smartphones in the 2000s paved the way for mobile banking apps. The mobile payment solutions enable people to manage their finances on the go. You need to go through the facts while meeting your needs with ease. 4. Fintech Evolution From 2014- 2017 Fintech Evolution from 2014- 2017 is one of the landmark years for most people. Try out the best options that can assist you in reaching your requirements with complete ease. This was the key factor for digital banking all around the globe. With the improvement of Fintech Technology, how do they access the internet in the developing world? You must consider the facts that can assist you in reaching your requirements with complete ease. The popularity of digital wallets, such as Apple Pay, Samsung Pay, and Google Pay. This grew during this period, enabling users to make contactless payments using their mobile devices. You must ensure that the chances of errors are as low as possible. P2P payment platforms like Venmo, PayPal, and Square Cash gained popularity. Thus making it easier for users to send and receive money from friends, family, and businesses.  5. Evolution Of Fintech From 2018 to Today Blockchain Technology and open banking continue to drive innovation for future financial services. This can boost the scope of your brand value to the next level. The game changers were NEO banks. It almost challenges the complexity and pricing of traditional banks. Open banking initiatives have continued to gain momentum, particularly in Europe and other regions. These initiatives aim to increase competition and innovation by allowing third-party developers to access bank data and create new financial products and services.  Embedded finance, the integration of financial services into non-financial products and services, has become increasingly prevalent. This trend has led to the rise of fintech partnerships and collaborations across various industries.  Fintech has played a significant role in improving financial inclusion, particularly in emerging markets. Mobile money and digital payment solutions have helped expand access to financial services for underserved populations. Benefits Of Fintech Technology There are several benefits of Fintech Technology that you should know from your end. While you want to grow your business in the right order, you cannot ignore the importance of Fintech Business. 1. Improved Accessibility Fintech has made financial services more accessible to more people, especially those in underserved or remote areas. Digital banking and mobile payment solutions have enabled people to access banking services without needing to visit a physical branch. There are several top expert network companies who seek the assistance of Fintech business today. 2. Cost Savings Fintech companies often operate with lower overhead costs compared to traditional financial institutions. This can lead to cost savings for both businesses and consumers, as fees and charges may be lower. Fintech companies can save you time at the time of making costly transactions. 3. Increased Efficiency Automation and digitalization have improved the speed and efficiency of financial transactions. Processes that once took days can now be completed in minutes or even seconds.  4. Enhanced Customer Experience Fintech has revolutionized the customer experience in banking and finance. Mobile apps and online platforms provide users with convenient access to their accounts and financial tools. Thus, leading to higher levels of customer satisfaction. You may have a lack of skills to develop your business goals with ease. 5. Innovation & Customization Fintech companies are known for their innovative approaches to financial services. They often develop new products and services that cater to specific customer needs, leading to a more personalized experience. Although, with the application of innovation and development, things can become easier for you in the long run.  6. Financial Inclusion Fintech allows for more personalized financial services, with the ability to tailor products and recommendations to individual customer needs and preferences. You must understand reality if you want to meet your requirements with complete ease. It can boost your earnings chances to the next level. Without knowing the reality, things can turn worse for you in the long run. 7. Improved Security Fintech companies invest heavily in cybersecurity to protect user data and transactions, offering secure platforms for financial transactions. The financial data is very sensitive. So, if it falls into the hands of hackers, then your bank account can reflect zero balance. To get rid of Fintech data breach issues. Companies have to seek assistance from cybersecurity experts to reduce chances of data breaches. Why Evolution Of Fintech Technology Carries Problems Of Data Breaches? There are several reasons why Fintech Technologies carries the problems of data breaches. If you are not careful enough, then your valuable financial data will be under the clutches of Cyber criminals. Fintech companies often handle large volumes of sensitive financial data, making them attractive targets for cybercriminals.  The complexity of fintech systems often involves multiple interconnected components and third-party services. This can create vulnerabilities that hackers can exploit.  Many Fintech companies need to integrate with legacy banking systems. Thus, it may have outdated security measures that can be easier to breach. The lack of standardized security practices across the fintech industry can make it challenging to ensure consistent protection. Thus, your company becomes vulnerable to data breaches of sensitive financial data. Despite technological advancements, human error remains a significant factor in data breaches. Some of them are phishing attacks or improper handling of data. Fintech companies must comply with various regulations related to data protection and privacy. Thus, it can be complex and challenging to navigate.  You must try to keep the things mentioned in mind while handling the activities of the Fintech business. Today, in the 21st century, Data is gold, and so you need to protect your data from hackers. Thus, it ensures financial security in your organization. How Ethical Hackers Protects Fintech Technology Business? There are several ways Ethical Hackers protect Fintech Technology Business from the clutches of hackers to a considerable extent. Additionally, you must be aware of the reality while you want to go through the facts with complete ease. Some of the core factors that you should know from your end are as follows: - 1. Identifying The Vulnerabilities  Ethical hackers use their skills to find vulnerabilities in fintech systems, applications, and networks that malicious attackers could exploit. You can seek the assistance of ethical hackers who can help you in finding the vulnerabilities with complete ease. Thus, making things work in the correct order within a specific time. 2. Doing The Penetration Testing They conduct controlled attacks (penetration tests) to simulate real-world attacks and assess the security posture of fintech systems. This helps in identifying and fixing vulnerabilities before attackers exploit them. Furthermore, penetration testing will reduce the chances of phishing attacks on your database. 3. Having Security Audits Ethical hackers perform security audits to evaluate the effectiveness of security controls, policies, and procedures in place within fintech organizations. Without having security audits, you cannot figure out the source of phishing attacks on your database. Thus, you must keep your system and process free from spam and bugs. 4. Getting The Recommendations For Improvement Based on their findings, ethical hackers provide recommendations and best practices to improve the overall security posture of fintech businesses. You can get the recommendation for your improvement in data security if you seek the assistance of an ethical hacker. Try to keep things in place while meeting your needs. Furthermore, for your smooth pipeline in finance you need to seek recommendations. 5. Compliance Ethical hackers help fintech businesses comply with regulatory requirements and industry standards related to cybersecurity. Maintaining regulatory compliance will help you in meeting the evolution of Fintech technology to attain your requirements. 6. Having The Training & Awareness They may also provide training to employees to raise awareness about cybersecurity threats and best practices. Keep the training and induction program in place within your organization if you are running the Fintech business. Otherwise, you may have to face the situation of data compromise in the long run. Final Take Away Hence, if you want to go through the evolution of Fintech Technology, you must consider the mentioned facts. This can boost the chances of your Fintech Business development in the long run. You can share your opinions and views in our comment box. This will help us to know your opinion regarding this matter. Without knowing the facts, you cannot make the wrong selection. Overall, ethical hackers play a critical role in helping fintech businesses protect their technology infrastructure, maintain regulatory compliance, and build trust with their stakeholders. Try to keep things in perfect shape while meeting your needs. For More Business Related Article: Pro Rata: Definition, Uses, And How To Calculate It? What Is The Leverage Ratio And How to Calculate It? Trial Balance: Definition, Working, Importance, And More

LeadSquared

What Is LeadSquared? Features, Pricing, Pros, And Cons

LeadSquared is a popular customer acquisition platform that encompasses both the features that are available in CRMs and Marketing Automation software. Once you implement it, with the help of this platform, you will be able to integrate the sales and marketing teams in the same place. With the help of this software, your business can be able to capture leads, nurture them, and perform processes related to lead management, sales management, marketing analytics, etc. In this article, you will come across a general review of the platform named LeadSquared. Apart from that, you will also learn why this software platform can be a great addition to your business. In addition to that, we will also include what are the major features that this software platform brings to the table and how it can benefit your business. Finally, we will discuss the major pros and cons of the software. Hence, to learn comprehensively about the software read on through to the end of the article. LeadSquared – A General Review Of The Software LeadSquared is a platform that brings you a variety of software services that include Sales CRM, Marketing Automation, Mobile CRM, Customer Portal, Performance Management, API, and more. However, for this article, the focus will be only on Sales CRM and Marketing Automa According to LeadSquared, “There are multiple sales journeys, involving different channels, processes, teams, and touchpoints. LeadSquared connects them all – processes, distributed teams, and touchpoints – to give you one complete end-to-end sales execution platform – for your digital teams, call center agents, feet-on-street teams (sales, partner onboarding, service), and operations.” LeadSquared Unicorn claims to simplify the processes so that the team focuses on the next task and thinks of enhancing their efficiency to make more sales. The same is true for the marketing automation software services that LeadSquared offers. Here, you will be able to track all the actions of your prospects and all the conversation they delve into with your team. One of the best things about LeadSquared is that it offers a useful and simple CRM that is quickly becoming one of the favorite marketing and sales tools for businesses throughout the world. The CRM also includes many features and is built in such a way as to handle a lot of users, activities, and leads at the same time. It is one of the best choices for startups and small businesses which are on the verge of growth. Read More: CRM software Monday: Features, Price, Pros & Cons of Monday Sales CRM LeadSquared - Pricing The pricing of LeadSquared makes it one of the best choices for small and medium-sized businesses as well as startups. Sales CRM + Mobile CRM Plans: PlansPricingLITE$25 per user/month (annual billing)PRO$50 per user/month (annual billing)SUPER$100 per user/month (annual billing) Marketing Automation Plans: PlansPricingESSENTIAL$150 per month (annual billing)BASIC$400 per month (annual billing)STANDARD$1200 per month (annual billing)ENTERPRISE$2500 per month (annual billing) Why LeadSquared Is A Great Software For Your Business? One of the best things about LeadSquared is that it offers businesses a simple CRM and software service for a better experience and fast work processes. According to a review by GetApp.com, “LeadSquared also comes with powerful integrations with other business tools to ensure a seamless experience. Recently, they have also built a developer platform, where you can design and write custom code which can be used to build custom business logic.” LeadSquared is a cloud-based platform and can run with the most common operating systems, no matter which device you are using at the moment. Whether you are looking for lead management, marketing automation, and sales acceleration, LeadSquared can help you in all these regards. The software lets you capture leads from most of the sources that help in lead generation. Furthermore, with the landing page builder of the software, one can create and customize landing pages. You can also choose from a wide variety of templates. Some Of The Major Features Of LeadSquared That Can Help Your Business The following are some of the most important features that the LeadSquared software platform offers you once you do a LeadSquared login: 1. Automation Of Lead Capture And Management Processes The software offers mobile responsive landing pages that help the organization increase traffic. Apart from that, you can use various website widgets that can help you to generate more leads. With a variety of inbuilt features, capturing leads will become seamless for you. 2. Marketing Automation Of Marketing Processes With the help of drip marketing, you will be able to engage and sell more. Furthermore, there are also options for you to segment your lists of contacts based on lead scores, lead nurturing, location, behavior, and more. The software also lets you share personalized content with your leads and customers through the use of messaging and email. 3. Accelerating And Boosting Sales According to the official website of LeadSquared, you can “Capture leads from all your channels automatically, manage them intelligently, transfer them to the right teams (and people). Ensure zero lead leakage and zero missed opportunities.” The lead scoring feature also lets you identify your prospects faster. Furthermore, there are behavioral insights related to each prospect as well. Essential Pros And Cons Of LeadSquared The following are the major pros and cons of the LeadSquared software platform: Pros Here are the pros of LeadSquared: Protection of sensitive data No lead leakage Better engagement of leads Clear views and record of the activity history Full record and performance of sales and marketing Cons Here are the cons of LeadSquared: Lack of stability in the portal Unnecessary delays sometimes Slow response from the customer service Read More: Less Annoying CRM – Pricing, Features, Pros And Cons, And More Summing Up Hope this article was helpful for you in getting a better idea of the LeadSquared Sales CRM and Marketing Automation software. If you think the features that this software offers are exactly what you need, then you must consider purchasing the software. Apart from that, you must also check the pricing and find out which one suits the best for you and your organization. Do you think that LeadSquared can make a difference in your business with its features? Share your reviews with us in the comments section below. Read Also: SmartCoin: Information, Eligibility Criteria, Interest Rates, Review & More LoanTap: Information, Eligibility Criteria, Interest Rates, Review & More Navi: Information, Eligibility Criteria, Interest Rates, Review & More